Saew Danish Soapery

Born in Norway

Raised in Denmark

Made in Germany



a danish word

the meaning of soap

it comes from a specific mix of Funen- and north-western Jutlandic dialect in Denmark. Even though it is a dialect word, it is easily recognized and understood throughout most of Denmark however, in some cases of the eastern parts of Denmark, some inhabitants seem to react unknowingly to this dialectic word.

Saew is pronounced by starting an s sound (like in Summer) while fake-smiling (like when you are smiling at your mother-in-law) for then to proceed pronouncing eeh (not iih, but eeh!) and remember to keep the fake smiley face while saying eeh - Proceed then from fake-smiley face to form a trumpet mouth (like saying an U) while maintaining the tongue's position throughout the process to say ow. 

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Dag Søgaard

Chief Soap Engineer

MSc. Biosystems Engineering

Click for Resume (PDF)